Over 6 million young people, 500,000 volunteers, and 4-H professionals celebrate America's largest youth organization during National 4-H Week. Everyone including youth, parents, alumni, volunteers, and professionals are invited to join in on the nationwide celebration. 

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A strategy to increase reach and engagement included improving coverage of state 4-H events and leverage key events that are of value and important to our followers. With that, an emphasis was place on covering National 4-H Week.

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Each year, National 4-H Council selects a day to observe as 4-H Spirit Day. To provide more focus for the week-long celebration, themes were selected for the remaining weekdays by Nebraska 4-H. 

• Monday: 4-H Volunteer Appreciation Day

• Tuesday: 4-H Spirit Day (designated by National 4-H Council)

• Wednesday: 4-H Professionals Appreciation Day

• Thursday: 4-H Throwback

• Friday: Give $4 for 4-H

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Results

11 Facebook posts reached 38,470 with 1,705 clicks and 1,413 reactions.

13 Instagram posts reached 5, 294 and engaged 540.

12 Twitter posts saw 17,711 impressions and 356 engagements.

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Kameran Ulferts, Buffalo County 4-H Assistant, hosted an Instagram takeover during National 4-H Week. Her story was viewed by 245 individuals.